AI Insights · Timothy · April 2021
Turn-Based Tactics Games on iOS in Europe: Q1 2021 Performance
An analysis of the top 5 turn-based tactics games on the iOS platform in Europe during the first quarter of 2021, highlighting download and user engagement trends. Insights provided by Sensor Tower.
In the first quarter of 2021, turn-based tactics games have shown varied performance on the iOS platform in Europe. Through data provided by Sensor Tower, we can observe the trends of the top five games in this category.
The Walking Dead No Man's Land by Deca Live Operations GmbH, released in October 2015, has experienced a fluctuation in weekly revenue, with peaks reaching approximately $49K during the first quarter. Downloads remained steady, averaging around 2K to 3K per week, while weekly active users showed a slight decline from 12K to 11K.
Playgendary Limited's Bowmasters - Multiplayer Game, launched in August 2016, maintained a more stable revenue trend with approximately $20K to $23K weekly. Downloads saw a substantial number, hovering around 40K to 58K weekly, with weekly active users starting at 710K and ending the quarter at around 622K.
TINYSOFT's Magic War Legends, a newer entrant released in April 2020, showed revenue trends peaking at nearly $20K and dipping as low as $12K by the end of the quarter. Downloads peaked at nearly 4K in mid-January but showed a downtrend to 1.6K by the end of March. Active users remained relatively stable, with a slight decrease from 16K to 15K.
SQUARE ENIX's FINAL FANTASY BE:WOTV displayed an interesting revenue pattern, with a significant spike in late March reaching up to $33K. The game's downloads were modest, peaking at over 1K, and active users saw a gradual increase, ending the quarter with 3.5K weekly active users.
Lastly, Tank Stars from AI Games FZ, released in May 2018, showed a relatively steady revenue with slight fluctuations, maintaining around $6K to $9K weekly. Downloads saw a decline from 37K at the start of the quarter to 22K by the end, and weekly active users followed a similar downward trend, starting at 206K and dropping to 149K.
For more in-depth insights into the performance of turn-based tactics games and other app categories, Sensor Tower's platform offers comprehensive data and analytics.
